Often we hear from fashionistas, that they don't follow trends they just wear what they want or rather they 'set the trends'. I always find it a bit puzzling... so what are trends really? A trend is a 'general direction in which something is developing or changing' Although it can be applied … [Read more...] about Here is why you follow trends even if you think you don’t
The origins of the capsule concept The basic concept of a capsule wardrobe is to build your entire closet based on a few timeless and durable pieces that you love and fits your style and lifestyle. The term itself comes from Susie Faux from the 1970s. Then the idea was introduced to a wider … [Read more...] about What is a capsule wardrobe?
I wish I could say that I research all the information available before each purchase but I don't. Obviously when I hear something bad related to a brand I will refrain from it and I do know that some brands are more transparent and eco-friendly than others but that is also mainly due to their … [Read more...] about Your phone helps you become a responsible customer
In the late 1980s a new model started to emerge in the fashion industry. Companies speeded up the processes to get the designs as fast to the stores from the catwalk as possible at very affordable prices all to drive up sales. While it used to be 2 fashion seasons before that Fall/Winter and … [Read more...] about What’s wrong with fast fashion?
Your favourite cotton T- shirt has a dirty secret. It used up 2700 liters of freshwater during its production. This is called the water footprint of the product and is calculated from 3 types of impacts on our freshwater supplies. evaporation of infiltrated rainwater for cotton growth … [Read more...] about Your T-shirt has a dirty secret
I have phases. Retail phases. Each phase has a central item that takes my mind off of any other items. I read blogs, magazines and watch YouTube videos accordingly then when a new phase comes I cannot understand how I could have been interested in the earlier stuff... Yes, I do other things as … [Read more...] about Is it just me?